4H-CREAT Webinar

The Cultural & Creative Industries: Co:llaborate to Co:create weinar took place on Wednesday the 3rd June, 2020 at 10:45 AM CET. The free webinar was hosted by John Hannafin from Limerick Institute of Technology, Ireland, who was joined by the following panelists to discuss their presentations below and answer viewers' questions.

  • Colin Combe from Glasgow Caledonian University (Lead Partner)
  • Yvan Corbat from DEX Group
  • Valerie Moreau from Laval Mayenne Technopole
  • Juan Vilanova from EleaDesarrollo
  • Rita Cruz from ISCTE - Instituto Universitário de Lisboa

The agenda is as follows, times are in CET (1hr ahead of Ireland and Scotland):

10:45 - Introduction Colin Combe - Glasgow Caledonian University

11:00 - Upgrading the R+D+I of Institutions and CCi companies to supply the demads of "Generation Z" consumers Presentation of the results of the survey and the Joint-market strategy on demand drive innovation. Yvan Corbat - DEX Group

11:20 - How to improve innovation in the cultural and creative sector? Presentation of good practices in Atlantic Area. Valerie Moreau - Laval Mayenne Technopole

11:40 - The influence of "Generation Z" in Cultural and Creative Industries Presentation of a study on the influence of Generation Z (as consumers, employees, entrepreneurs...) in cultural and creative industries. Juan Vilanova - Elea Desarrollo

12:00 - Cultural and Creative Industries and Knowledge Production Ana Rita Cruz - ISCTE - Instituto Universitário de Lisboa

Below is a recording of the webinar.

Presentations

The following recorded presentations will be discussed with the presenters during the webinar. A Q&A facility will be available for attendees to ask questions.

Presentation: 4HCREAT Capitalisation and Sustainability Plan by Dr. Colin Combe, Glasgow Caledonian University. This presentation addresses how the work of the project might be sustained into the future.

Presentation: Upgrading the R+I+D of Institutions and CCI companies to supply the demands of "Generation Z" consumers by Yvan Corbat, DEX Group. This presentation addresses the results of the Survey Report on identification of trends and needs for Atlantic Cultural and Creative Industries (CCIs) towards Generation Z habits and demands.

Presentation: How to improve innovation in the cultural and creative sector by Valerie Moreau - Laval Mayenne Technopole. This presentation gives an overview of the Boost Cultural and Creative Industries in Your Region: A Policy Toolkit produced as part of the 4HCREAT project.

Presentation: The influence of "Generation Z" in Cultural and Creative Industries by Juan Vilanova of EleaDesarrollo. This presentation addresses the influence of Generation Z (as consumers, employees, entrepreneurs...) in cultural and creative industries.

Presentation: Cultural and Creative Industries and Knowledge Production by Rodrigo Nicolau Almeida of ISCTE - Instituto Universitário de Lisboa. This presentation addresses knowledge transfer in the context of Cultural and Creative Industries.